Runs
Five statuses: still talking, silence, won, lost, or our fault.
The life of a run
Activity → Runs. A run is one execution of a sequence for one subscription. There are five statuses, shown as dots everywhere in the product:
| Status | Meaning |
|---|---|
| Running | Follow-ups are sending or scheduled. |
| Completed | Everything planned has been sent, no verdict yet — not a win. |
| Recovered | The run reached its goal. |
| Cancelled | The customer left during this run. |
| Failed | A technical error (Stripe or email) interrupted the run. Hover the dot for the error. |
What "won" and "lost" mean depends on the sequence type:
| Dunning (failed payment) | Save (scheduled cancel) | Win-back (already left) | |
|---|---|---|---|
| Won | The invoice is paid | They stay, claim the coupon, or confirm the pause | They pay the win-back Checkout |
| Lost | The subscription is canceled | The period ends and they actually leave | Never — they had already left when the run started |
| No verdict | Sequence finished, still past due | Emails sent, no response, period not over | Sequence finished, they didn't come back |
Runs stop on their own — you never need to close one. Each sequence type only reacts to its own goal: a paid invoice recovers a dunning, staying or undoing the cancel recovers a save, paying the Checkout recovers a win-back.
The Runs list
The default view shows what's actionable: running and failed. You can filter by status. Each row shows step-by-step progress; hover for the detail. Click a row to open the run without leaving the list.
Recovered totals by flow live on Overview, not here.
An Enrolled badge means the run came from a mass enroll (Unpaid, Leaving, or Canceled), not a live Stripe event. Steps skipped during a win-back enroll show up greyed out, not failed — they count as done on the path.
Stepping in
- Stop a running run (a confirmation is asked) — for example when you've settled things directly with the customer. That marks it Cancelled, not Recovered.
- Retry a failed run — it picks its plan back up from where it stopped.
The run detail shows the exact plan it started with, with a preview of each email as the customer received it.